As generative AI technology reshapes market dynamics in 2025, the way users access information is rapidly shifting from traditional search engines to AI applications. According to Gartner’s forecast, traditional organic search traffic will drop by over 50% by 2026, with 79% of consumers relying on generative AI for information. In this context, YOYI TECH’s GEO-AI brand monitoring Agent (referred to as “YOYI GEO Agent”) has emerged as a key tool for brands aiming to seize the opportunity at the AI-driven knowledge entry point, powered by its multidimensional core advantages such as technology adaptation, functional coverage, data management, and intelligent analytics.
What is GEO and How it Works
GEO, or Generative Engine Optimization, refers to the process of optimizing brand content across owned media (like websites, blogs, and social media pages), paid media (including news outlets, paid social, and influencer accounts), and earned media (such as reviews, social shares, influencer-generated content, and mentions). This optimization enhances brand visibility, Share of Voice (SoV), information accuracy, and positive sentiment within answers generated by AI search engines like ChatGPT, Gemini, Perplexity, DeepSeek, Doubao, Kimi, and others.
The core purpose of GEO is to amplify brand exposure on relevant AI queries and manage the bias in information accuracy. Ultimately, it drives more targeted traffic to your website and social media platforms, increasing product interest and fostering customer conversion and loyalty.
Given the specific AI Large Language Models (LLM) prevalent in China, the GEO landscape in China differs significantly from that abroad. To understand these nuances and leverage them for greater impact, let’s examine key players in the Chinese GEO market.
Comparison of GEO Providers in China vs. Abroad
In the global GEO service field, many providers have emerged, each competing with unique advantages and features. This article analyzes YOYI TECH’s GEO product compared to other global GEO providers, highlighting YOYI TECH’s comprehensive functionality and its suitability for the Chinese market.
Globally, providers like Profound, Otterly.ai, Goodie.ai, and Scrunch have expanded their services internationally, demonstrating robust global market presence. YOYI TECH, however, has strategically focused on the Chinese market, enabling it to deeply understand local needs, policies, regulations, and consumer behavior. In terms of large model compatibility, other providers focus on internationally recognized models such as Google SGE, ChatGPT, and Gemini. YOYI TECH, on the other hand, works with models like DeepSeek and Doubao (Cici), which are more widely used and recognized in China, making its services highly suitable for domestic businesses.
Profound has built the world’s largest real-user AI prompt database, offering comprehensive analytical perspectives, which gives it a significant edge in data-driven analysis. Otterly.ai, with its easy-to-use interface, focuses on monitoring features and offers GEO audit as a first step, attracting users who wish to quickly assess their GEO status. Goodie.ai offers complete functionality, with its attribution algorithm tracking everything from prompt exposure to sales, in collaboration with platforms like Shopify to enhance sales conversion tracking.
YOYI TECH’s standout advantage lies in its precise coverage of the Chinese market. By closely aligning with China’s AI ecosystem and public sentiment, YOYI TECH can quickly identify potential risks in a complex and evolving local environment, helping businesses maintain a positive brand image. Additionally, YOYI TECH ensures compliance with local data regulations, mitigating concerns around data security and privacy. Moreover, YOYI TECH provides accuracy-focused services, ensuring that brand information is accurately presented in China’s large models.
YOYI GEO Agent
YOYI TECH’s GEO product directly addresses the changes in user behavior driven by generative AI. It helps brands become AI-prioritized sources by tackling the trend of “AI search zero-click” and optimizing the generative engine (GEO) process. The core functions of YOYI GEO include:
- End-to-End Brand Monitoring and Optimization: Real-time tracking of brand content across mainstream large models (such as DeepSeek), ensuring continuous AI prioritization by updating content via dynamic knowledge graphs.
- Public Sentiment and Risk Defense: Detects misinterpretations or low-quality information in AI-generated content, with a risk alert system that helps businesses address potential public opinion crises.
- Closed-Loop Verification and Iteration: Supports content verification and model reviews to determine if brand content is incorporated into AI systems, and measures the impact of revisions on AI-generated outcomes. This forms a continuous loop of “Publishing – Monitoring – Optimization.”
- Multi-Dimensional Intelligent Analysis: Provides deep insights for decision-making, analyzing brand exposure, sentiment analysis, media distribution, and impact.
- Sophisticated Data Management: Ensures flexible data status control and personalized tagging for companies, offering customizable monitoring solutions that meet the needs of different roles within a company
The Chinese GEO market, with its unique local dynamics, presents a significant opportunity for brands looking to leverage AI for enhanced marketing performance. YOYI TECH’s GEO product provides a comprehensive, data-driven solution that optimizes brand exposure, manages public sentiment, and ensures compliance with local data regulations. By focusing on the local AI ecosystem, YOYI TECH helps brands navigate China’s complex market and build sustainable, high-performance marketing ecosystems.
Source of featured image: Photo by Growtika on Unsplash